Sub Themes
MKT 1: Digital Consumer Behavior and Cross-cultural Trends.
MKT 2: Deriving Customer Engagement by leveraging Digital Analytics.
MKT 3: Gig-Influencers in Influencer Marketing Campaigns.
MKT 4: Sustainable Marketing: Green ownership, responsible consumption, and luxury brand sustainability.
     • Dr. Lokesh Jindal Associate Professor Atal Bihari Vajpayee School of Management and Entrepreneurship Jawaharlal Nehru University
     • Dr. Sonia Singh Director, Toss Global Management Dubai, UAE
MKT 5: Agile Marketing Strategies.
MKT 6: Enhancing Customer Engagement through Digital Technologies
     • Dr Garima Saxena, Associate Professor, IMT Ghaziabad
     • Dr Tapas Ranjan Moharana, Assistant Professor, XLRI Jamshedpur
MKT 7: Social Media, Digital Cultures, and Consumer Behavior in Contemporary Marketing
     • Dr. Anil Kumar Kashyap (Ph.D., MBA), Associate Professor, HPKV Business School, Central University of Himachal Pradesh
     • Dr. Prashant Gupta, (Ph.D., MBA), Professor at IIM Nagpur
MKT 8: AI-Driven Marketing Ecosystems: Rewiring Competition in the Digital Age
     • Dr Abhisek Dutta, Sr. Assistant Professor, ICFAI Business School, Hyderabad
     • Dr Raj K Kovid, Professor, UPES School of Business, Dehradun
MKT 9: The Empowered Consumer: Insights, Innovation & Interaction
     • Prof. Poonam Kumar, Associate Professor, Chair MBA for working Professionals, IIM Sambalpur.
     • Prof. Sumedha Chauhan, Professor, Jindal Global Business School, O.P. Jindal Global University

Sub Themes
IB 1: Digitalization in Global Trade: Impact on SMEs and internationalization.
IB 2: Navigating Global Disruptions: Supply chain vulnerabilities and geopolitical tensions.
IB 3: Emerging Market Dynamics: Developing and underdeveloped countries.
IB 4: Fostering Internationalization through Digital Means.
IB 5: Strategic Responses: Adapting international operations to national volatilities.

Sub Themes
OPE 1: Supply Chain Resilience.
OPE 2: Just-in-Time Inventory amidst Global Disruptions.
OPE 3: E-Commerce & Logistics.
OPE 4: Industry 4.0 and Digital Supply Chain Solutions.
OPE 5: Cost Optimization: Leveraging supply chain nance for efficiency.
OPE 6: Sustainable and Circular Logistics and Supply Chain
     • Dr. Sachin Kumar Mangla, Professor and Vice Dean, O P Jindal Global Business School, India and University of Plymouth, U K
     • Dr. Abhijit Majumdar, R. Jaikumar Chair Processor of Decision Sciences, IIT Delhi, India
     • Dr. Anil Kumar, Professor, London Metropolitan University, UK

Sub Themes
FIN 1: FinTech & Digital Assets.
FIN 2: Sustainable Finance, ESG investing and responsible financial practices.
FIN 3: Corporate Restructuring: Mergers, acquisitions, and organizational change.
FIN 4: Banking Regulation in an evolving landscape.
FIN 5: Data Analytics in Finance and Accounting.

Sub Themes
OB&HR 1: Impact of AI on Employee Behaviour and Employment Relations.
OB&HR 2: Leadership and Management in Postmodern Organizations.
OB&HR 3: Evolving Job Roles: Blue-collar, "new-collar," and gig economy.
OB&HR 4: Meaningful Work: Context, organization, and individual perspectives.
OB&HR 5: Future-Proofing HRM: Addressing grand societal challenges and disruptions.

Sub Themes
GM 1: Digital Innovation Platforms and Entrepreneurial Ecosystems.
GM 2: Purpose-driven Companies and Community-based models.
GM 3: Circular Business Models, Sustainability and Green-tech.
GM 4: Strategic Sustainability in the Digital Age.
GM 5: Entrepreneurship amidst Geopolitical Challenges.
GM 6: Generative AI For Sustainable Futures

Sub Themes
STR 1: Climate & Carbon Management.
STR 2: Small businesses in Digital and Green Transformations.
STR 3: Integrating AI for Dynamic Markets and Firm Capabilities.
STR 4: Upper echelon responsibilities for Financial and Social purpose.
STR 5: Resilience & Adaptation by leveraging Indian Knowledge Systems.

Sub Themes
IT 1: Shaping Ethical and Digital Business Environments.
IT 2: Responsible Organizational Design and Management.
IT 3: Ethical Information Systems.
IT 4: Responsible Leadership in the Digital world.
IT 5: Societal Impact of AI: Equity, inclusion, and job displacement.
IT 6: Information Communications Technology for Development
     • Dr. Chavi Asrani; Associate Professor O.P Jindal Global University, Sonipat
     • Dr. Sitakanta Panda; Assistant Professor Indian Institute of Technology Bhubaneswar
     • Prof (Dr) Alok Pandey, Professor, O.P Jindal Global University, Sonipat
     • Dr Anushka Verma, Assistant Professor, O.P Jindal Global University, Sonipat
IT 7: Adoption and Diffusion of Emerging Technologies:
     • Dr Himanshu Joshi, Professor of Information System, IMI New Delhi
IT 8: Metaverse & Gamification: Disruptive Tech and the future Digital Landscape
     • Dr Dharmendra Singh (Modern College of Business and Science, Muscat, Oman