Big Data Analytics is the process of extracting the information required to make an informed decision. Big Data Analysts are required to extract the information with the use of tools and technologies that help the organisation’s efficiency. Big Data could uncover important information like emerging market trends, customers’ preferences, patterns of purchase and correlations between factors. Irrespective of their size, businesses around the world have started to utilise analytic tools to determine the importance of available data and its application in improving efficiency. However, to ensure that the extracted information is reliable and effective in generating revenue, there needs to be a human touch that can operate those tools to… Read More
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